Product Marketing Leader - Lifestyle Brand (closed)

Hong Kong, Hong Kong-China
Above Market Rates compensation
Recruiter Comment: Another global opportunity for the widely travelled to be based in Hong Kong! Global Product Marketing Leader wanted for a leading lifestyle brand
Job Description

Product Marketing Leader

Lifestyle Brand

 

This premium lifestyle brand is searching for a Product Marketing Leader who understands consumer behaviour and usage to the various product categories. Ideally, you should come from a strong marketing background within FMCG or Retail environment.

Key responsibilities

  • Understand consumer uses and attitudes to the product category as well as competitive landscape
  • Develop a product portfolio strategy to build brand, sales growth and profitability
  • Ensuring the product portfolio evolves over time, and eventually building a roadmap as well as category plan
  • Create and improve training programs for sales teams
  • Manage pricing strategies and prepare monthly reviews on product performance
  • Advise on necessary marketing and business supports needed for success

  

Role Requirements

  • Product Marketing experience in FMCG or Retail categories preferred
  • Experience in interiors industry highly valuable, but not necessary
  • Strong analytical and conceptual planning skills
  • Excellent communication skills
  • Strong aesthetic sense
  • Team-spirited

 

To apply, please send your resume together with cover letter to Nina.Mohamad@ConnectedGroup.com or contact Nina at +852 3972 6546. Only shortlisted applicants will be contacted.