Product Marketing Leader - Lifestyle Brand (closed)
Product Marketing Leader
This premium lifestyle brand is searching for a Product Marketing Leader who understands consumer behaviour and usage to the various product categories. Ideally, you should come from a strong marketing background within FMCG or Retail environment.
- Understand consumer uses and attitudes to the product category as well as competitive landscape
- Develop a product portfolio strategy to build brand, sales growth and profitability
- Ensuring the product portfolio evolves over time, and eventually building a roadmap as well as category plan
- Create and improve training programs for sales teams
- Manage pricing strategies and prepare monthly reviews on product performance
- Advise on necessary marketing and business supports needed for success
- Product Marketing experience in FMCG or Retail categories preferred
- Experience in interiors industry highly valuable, but not necessary
- Strong analytical and conceptual planning skills
- Excellent communication skills
- Strong aesthetic sense
To apply, please send your resume together with cover letter to Nina.Mohamad@ConnectedGroup.com or contact Nina at +852 3972 6546. Only shortlisted applicants will be contacted.