About the client:

* Well established Financal Services company
* New Headcount
* Require experience in Customer Marketing, Loyalty Program and Corporate Communications

About the role: 

• Analyses customer profile, behaviour and preference for market segmentation;
• Initiate marketing strategies and identify media channels for effective loyalty campaigns in acquisition and retention;
• Negotiate joint promotion and special offers to members;
• Liaise with agencies for public relations activities, media interview, advertising, media planning, branding and market research;
• Plan and execute marketing activities to promote corporate branding and increase PR exposure in coordination with internal and external parties;
• Liaise with agencies for public relations activities, media interview, advertising, media planning, branding and market research;
• Manage corporate events and public events in promoting group image 

We are looking for:

• University graduate in Marketing, Journalism, Communications or related discipline;
• Minimum 8 years’ Marketing and Communications experience in sizable organizations, with Financial Services, Banking and Insurance background highly preferred;
• Strong news sense and knowledgeable in traditional as well as new media;
• Excellent command of both written and spoken English and Chinese;
• Proficient in MS Word, Excel, PowerPoint and Chinese word-processing;
• Proactive and outgoing with strong presentation, communication and negotiation skills;
• Good project management skill, able to multi-task and work under tight deadlines;
• Independent, organized and detail minded.

To apply, please forward to us your update profile in MS WORD FORMAT to Hanna Lii at Hanna.Lii@psdgroup.com, quoting PSD Ref: 1801433/HLI