The Sage Group is looking for an Digital Advertising Consultant to work for a large bank in downtown San Francisco. This consultant will develop and implement banner and display advertising plans in partnership with lines of business.

Responsibilities Include

- Develop banner and display advertising campaign strategy and goals in partnership with lines of business.

- Partner with various stakeholders in developing media plans.

- Implement campaigns in partnership with digital agencies including creative development, campaign execution, campaign optimization, and reporting and tracking.

- Work with the digital agency to optimize campaign based on results (i.e. ROI, cost per approved application), develop optimization constraints, and create campaign reporting and forecasting.

Skills Required

- 6+ years experience with online and display advertising

- Experience within the financial services industry

- Ability to work autonomously in a large matrix organization with minimal oversight

- Proven track record effectively managing and implementing complex marketing programs with multiple deliverables, stakeholders and partners

- Solid background utilizing quantitative and analytical skills applied to online advertising

- Demonstrated success managing and collaborating with external ad agencies

Timing: 4-5 months, 40 hrs (5 days)
Start: ASAP
Location: San Francisco, CA (onsite)