Circulation Marketing Director (closed)
As its core business, our client delivers customized, expert-edited news monitoring and analysis services to the highest levels of corporations and government. If you know what a clipping service is, you know what we are not; our briefings-based approach is more labor-intensive and the knowledge we deliver is much more refined. Clients for the six-figure services include the White House, C-suites in Fortune 500 companies and others who recognize the limitations of traditional approaches to media monitoring.
Growing out of that core business will be a group of less expensive ($2k to $12K per seat), non-customized e-Newsletters on a variety of topics. Those will largely be sold via direct marketing rather than our field sales force; thus the creation of this new position of Circulation Marketing Director for e-Newsletters. Were looking for a proven B2B direct marketer who understands publishing and circulation and who can connect mentally with highest-level executives in government and Fortune 500 companies. Its a roll-up-your-sleeves position that will not initially have direct reports and will rely on shared staff, but is expected to grow into its own unit. The successful candidate will be a mix of persuasive copywriter, list maven, excellent data cruncher, and finally someone whos comfortable on the phone learning why people did or did not buy. A bachelors degree and at least three years related experience is a minimum requirement, though candidates with degrees from competitive colleges and/or with more experience are more likely to be successful. We know all of that rarely comes bundled up together in a single mind but were eager to pay you fairly for your exceptional talent.
This is a rare opportunity to join an established, profitable company that has grown 30% or more year in and year out since 2001.