Director, CRM & Marketing Automation (closed)

Austin, TX
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Job Description

Our client, a leading Austin-based integrated marketing agency, is seeking a Director, CRM & Marketing Automation to join their growing team.

Responsibilities: 

- lead CRM & M.A. practice area, building out capability within the company 
- lead consultant in developing strategies and programs for clients 
- lead in the creation and execution of effective customer-focused marketing programs via CRM and Marketing Automation platforms such as Eloqua, Marketo and Pardot

- Define best practices for generating demand through targeted, relevant marketing communications and have deep knowledge of lead management including around lead scoring and nurturing.

- Lead technical and business implementations

Requirements: 
- Experience with Salesforce.com from both a business and technical implementation point of view 
- Agency or marketing services company experience 
- solid understanding of customer data modeling methods, best practices 
- min 8 years experience