Customer & Marketing Analytics Lead

Chicago, IL
DoE compensation
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Job Description

Title:  Lead Consultant – Customer & Marketing Analytics

Location: Chicago, IL

Job Type: Fulltime

Salary: Depends on experience & current compensation

Relocation: Yes

 

Summary: The Lead Consultant would lead a multidisciplinary Customer and Marketing Analytics team working on a global delivery model (Onsite and Offshore resources) designed to work with multiple Business Units; drive incremental business performance through analytical opportunity identification; answer unstructured business problems; identify target-rich environments for marketing activity and design execution approaches, which span multiple marketing channels; think through personalization strategies; design new innovative analytically driven business processes for Customer and Marketing Analytics

 

Responsibilities:

  • Play a key role in managing relationship within client, developing vertical expertise and understanding of the issues facing the client as well as horizontal expertise in solving specific issues.
  • The Analyst will be an active leader for the offshore team. Managing the resourcing and other operational issues would fall under the purview of this role
  • The Lead Consultant would be responsible for meeting revenue and other KPI targets for the account
  • In addition to the above, the lead consultant would also be required to play the role of a pre-sales consultant as and when required

 

Requirements:

  • 8-10 years professional experience in business or consulting, preferably in an analytical marketing environment
  • Familiar with data analysis tools and techniques – SAS, SPSS, SQL, etc.
  • Retail Experience Preferred
  • Excellent problem solving and negotiation skills
  • Emphasis on continuous process improvement
  • Extremely organized, high energy
  • Proficiency in SAS, SQL, SAS Macros and other programming tools - ability to perform statistical analysis on large datasets would be an added skills
  • Highly skilled in strategic problem solving especially in situations of high ambiguity
  • Demonstrated ability to develop and apply information-driven analytic and quantitative approaches to solving complex business issues in a practical manner – with tangible results
  • Active curiosity – Must enjoy gathering and digging deeply into data to identify issues and solve problems
  • Strong work ethic complemented by a positive, can-do attitude
  • Experience in information-dense, customer-facing industry (traditional or online retailing, retail financial services, wireless, etc.)
  • Multi-channel experience preferred – familiar with both in-store/branch and online analytics
  • Excellent communication skills: Listening, verbal and written. Experience developing communications and presenting to senior management
  • Bachelor’s/ Master’s degree in Business, Engineering, Statistics etc ; 


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