Strategic Planner - Senior (closed)

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We are recruiting a critical role, for a Strategic Senior Planner, within a growing international Marketing and Digital agency.

The Planner’s role is to ensure that a thorough understanding of the intersect between the world of consumers and businesses is realised at every stage of the communications planning process, and that information is simplified in order to deliver valuable actionable insight for the development of strategy and creative communications.
• Understanding the client’s business and brand in the context of the market environment, and the opportunities and problems it faces.
• Understanding of the consumer to deliver meaningful and valuable insight.
• Support/responsible for specific creative brief writing, delivering inspirational creative briefing sessions, evaluating creative concepts.
•  Ability to support evaluating campaigns and using results to inform future strategy.
• Conduct and/or interpret market and consumer research & data analysis
Facilitate and/or conduct qualitative focus group moderation & brainstorming sessions with internal teams as required.
• Proactively identify client digital marketing opportunities that add value
This role will suit an individual with preferably some practical agency planning experience within a digital marketing/communications/ad agency context. A team player with good people skills and some understanding of brands and their brand values.

The salary level on offer is 35,000 – 45,000 aed.